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The
Festival of Lights
(NC)—Diwali, the 'Festival of Lights', marks the start of the
Hindu new year and on October 25, the first of the five days
of Diwali, Canada's growing Hindu community will be
celebrating lavishly by lighting candles and decorating their
homes with lights. Families and friends will gather for their
Diwali feast and enjoy the fragrant and spicy, exotic flavours
of the great Indian cuisine.
There are many colourful legends surrounding the origin and
meaning of Diwali The most widely accepted is that Diwali
marks the return in triumph to Ayodhya of Lord Rama after a
14-year exile and a spectacular victory over Ravana and the
forces of evil.
Cooked foods are taken to the temple and offered to the Gods
in the hope of their blessing during the coming year.
In India, sweets are distributed to friends and relatives,
candles and oil lamps are lit to help the souls of ancestors
find their way home, fireworks displays are staged and
businesses distribute gifts and bonuses to loyal employees.
Lakshmi, the Goddess of Prosperity, is worshipped and this is
a time to enjoy the wide range of magnificent dishes that pour
from the traditional Indian kitchen.
Time-honoured methods of food preparation can be
time-consuming for the traditionalists who still start by
grinding their own spices. But there are many short cuts
available today that produce pleasantly authentic results.
Sharwood's which has been exporting its curry powders,
chutneys, sauces and other Indian products to Canada for more
than 100 years, has timed the introduction of three new
products to coincide with the Diwali festivities:
• Balti: a rich, tomato-based cooking sauce seasoned with
coriander and fenugreek leaves. Use it to flavour chicken,
beef, lamb, turkey or vegetables
• Tandoori Makhani: a warm sauce flavoured with cardamom and
cream.Use it to prepare butter chicken.
• Naan Bread Mix – an ideal accompaniment for any of the
sauces. Quick and easy to make.
These new additions to the extensive range of foods already
available are an indication of Canada's growing passion for
spicy, exotic foods. By following the simple directions on the
containers, even the unitiated can prepare a delicious Indian
meal quickly and easily.
Sharwood's, the brand leader in the huge Indian foods sector
in U.K., has been a pace-setter in the Indian food sector
since its chutneys and curry powders first hit the market in
1889. Today its Canadian market alone is worth $10.7 million,
with sauces (23%) and breads (17%) the two largest sectors.
For more information on Indian foods access the website at
www.sharwoods.com.
- News Canada
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